![]() ![]() Each time someone accesses your website, they’re using available resources. ![]() These are relatively meaningless marketing terms. When you’re in the market for website hosting plans, you may see incentives like “unmetered” or “unlimited” bandwidth. Poor performance means unsatisfied customers, loss of business, and lower page ranks on Google. If your bandwidth is limited, heavy traffic or unoptimized pages will eat resources and affect how your site loads and performs for your visitors. The bandwidth offered through your hosting plan relates to how much traffic your server can bear at any given time. When you build a website, you choose a hosting platform to make your site available to the public. You’ll suddenly notice that pages load slowly and video halts or buffers rather than playing without a hassle. This practice is known as throttling, and it’s only slightly better than the days when they would just cut you off once you reach your plan’s data limit. ![]() What you have to watch for is a company that offers unlimited service, but slows your connection – reduces bandwidth – once you reach an arbitrary data limit, say 4G or 6G per month. Recommended for you: Top 8 Benefits of Cutting-Edge Fiber Optic Internet Technology. If you’re confused, you’re not alone. Read on to learn more about these metrics and how they affect internet use and enjoyment on both sides of the browser. They’re interrelated, and the rate of anyone affects the others in several ways. Advanced graphics require a certain amount of bandwidth, speed, and reliability for users to get the full gaming experience. The three factors that relate to the potential and actual speed of an internet connection are bandwidth, latency, and throughput. The speed of an internet connection doesn’t just play a factor in the buyer’s journey or UX while surfing. What we do know is it’s a factor in everything from bounce rates to SEO evaluation. Studies show that the average consumer will abandon a mobile website if the page doesn’t load within three seconds, and how long it takes your landing page to load will affect how Google ranks your site both directly and indirectly. It’s difficult to discern which came first, the customer demand for speed or the service provider’s insistence that you need more of it. ![]()
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